Bloom
14 Weeks | Fall 2024 | Story & Brand | Team Project
Imagine if, after a match, players could wear a garment that learns about their body’s needs over time and responds with a targeted recovery. Allowing them to heal while continuing with their daily routines.
**This product is not an actual product of ASICS and is used, along with any trademarks, brand or copyright materials of ASICS for demonstration purposes only and as a student work.
Meet the Team:
Radovan Lamac & Rosela Hinojosa
Radovan is a student from Alto University in Finland we worked together to develop the story of the product system. Radovan's responsibilities were focused on the Bloom Recovery Shoes. While I focused on the Bloom Pants.
*This page will focus on the development of the Bloom Pants designed by Rosela*
ASICS
"Anima Sana in Corpore Sano"
Sound mind in a sound body = Inspire balance through sport.
Australian Women's Football
“The Matildas”
Rose against all odds and broke the landscape dominated by Australian football and rugby.
Ellie Carpenter
ACL Injury → Came back Stronger
At its heart, an athlete who transformed injury into a chapter of personal growth.
Next Steps & Takeaways
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